CERS - Centre for Relationship Marketing and Service Management

CERS is the leading centre of service research in Finland. In 2024, CERS celebrates 30 years of service excellence.

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CERS' Legacy

Research at the Forefront

Get to Know the Faces of CERS

Publications

Projects

See On-going Projects Below (Picture Blocks)

See All Projects Here

Boosting Space Business – Aurora Region Space Economy Ecosystem (AuroraSpace) (…

Sustainable Game Meat Markets

Ny ledningsgrupp för dataskydd på Hanken

The Data Paradox

Finnish Innovation Index

NatuReach

The Kvarken – Be my Guest

Contact Us

You reach us through:

General inquiries: cers@hanken.fi

P.O. Box 478
(Arkadiankatu 28)
FI-00101 Helsinki
Finland

CERS Director: johanna.gummerus@hanken.fi

Follow us!

CERS on Twitter: @CERS_Hanken
CERS on LinkedIn: CERS Hanken

Read Our Blog Here!

CERS, the Centre for Relationship Marketing and Service Management at Hanken School of Economics, is one of the leading institutions for research within services and a founding member of the Nordic School of thought within Marketing.

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Äldre person står och yogar med andra människor.

Research

05.02.2025

Unique research gives voice to older adults in healthcare

We need to focus more on the older adults in healthcare, and it is crucial to recognise their right to make independent decisions and maintain autonomy in residential care. This is highlighted by a new study that focuses on the oldest age group, with an average age of 92 years.

CERS före detta direktör Kristina Heinonen talar inför fulsatt auditorium.

News

19.09.2024

Hanken's Centre for Relationship Marketing and Service Management (CERS) celebrated its 30th anniversary

CERS, Centre for Relationship Marketing and Service Management, celebrated 30 years of service excellence on 12 September 2024 at Hanken School of Economics. To mark this occasion, the institute had a celebratory event, "30 Years Past, Looking into the Future."

General Information

13.05.2024

Hanken students performed well in the Nordic final of the L'Oréal Brandstorm 2024 competition

The student team ‘Hair4you’ from Hanken was one of the top three in the Nordic final of cosmetics company L'Oréal's international marketing competition Brandstorm 2024.

General Information

26.04.2024

Hanken's Finnish Innovation Index listed the most innovative companies of the year in Finland

According to the Finnish Innovation Index (FII) BeyondMeat, MeEat and Oatly are the most innovative companies in Finland 2024. The annual FII study, conducted by Hanken School of Economics, lists the most innovative companies and their respective industries according to Finnish consumers.