Arafat Rahman is an Assistant Professor of Marketing at the Department of Marketing. His PhD from Hanken School of Economics focused on understanding organisational roles in facilitating customer and employee well-being. Arafat's research interests are in transformative service research, customer-brand relationships, and artificial intelligence and modern technologies in marketing. His research has been published in journals such as the Journal of Business Research, Journal of Service Theory and Practice, Services Marketing Quarterly, and Cogent Business & Management.
Prior to joining Hanken School of Economics, Arafat held his first academic job at Jahangirnagar University in Bangladesh. He received his MSc from the University of Leeds in the United Kingdom as a recipient of the Commonwealth Scholarship, and his BBA and MBA from Jahangirnagar University in Bangladesh.
