Personer Pia Polsa

Pia Polsa

Titel

Biträdande professor (Tenure Track)

Telefon:

+358 40 352 1419

E-post:

pia.polsa@hanken.fi

Department

Marknadsföring (Helsingfors)

Pia Polsa is Associate Professor of Marketing at Hanken School of Economics, and has previously worked as researcher for Fudan University, Nankai University and as a Dean for Hult International Business School in Shanghai. Her current research interests are consumer vulnerability and multi-dimensional value in cross-sector settings. She published in journals such has as Journal of Business Ethics, Journal of Business Research, Industrial Marketing Management, Journal of Macromarketing, Journal of Cleaner Production, Journal of Services Marketing, Supply Chain Management; International Journal, among others.

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Publikationer

Senaste publikationer

Sustainable development goals, culture and advertising: tracing the roots to stride forward

2024,Business Analyst Journal,

Shifting Towards a More Sustainable Fashion Future

2024,pp. 175-190.

The Marketplace as intercultural dreaming and collective desire

2023,pp. 316-321.

What went right? A collaborative process to prepare a city forest management strategy

2023,Journal of Environmental Policy & Planning,vol. 25,no. 6,pp. 752-765.

Interdisciplinary approaches to marketing for social impact

2023,pp. 370-384.

Responsible markets and marketing

2022,

Finnish Response to the First Wave of COVID-19 Accentuated Persuasion

2022,pp. 181-203.

Towards more resilient food production systems

2022,Journal of Cleaner Production,vol. 385,

Changing institutional logics and implications for supply chains

2019,Supply Chain Management: An International Journal,vol. 24,no. 3,pp. 355-376.

Research Methods in Humanitarian Logistics

2019,Journal of Humanitarian Logistics and Supply Chain Management,vol. 9,no. 3,pp. 325-331.