CERS, Centre for Relationship Marketing and Service Management, celebrated 30 years of service excellence on 12 September 2024 at Hanken School of Economics. To mark this occasion, the institute had a celebratory event, "30 Years Past, Looking into the Future."
In his doctoral thesis, Alexander Back and co-authors propose and examine new statistical models of financial volatility. The research develops methods that can help practitioners evaluate the risk-profile of companies with an evolving business model or financial structure.
Hanken School of Economics has been awarded over 200,000 EUR by the Peter Wallenberg Foundation for a research project aimed at strengthening emergency preparedness in response to crises such as climate change and geopolitical conflicts.
The word innovation suggests the idea of improving the functional or design features of products and services to make brand offerings useful for consumers, but new research reveals another kind of innovations that positively impact consumers’ perceptions of brands.